U2 and Research In Motion (RIM) (NASDAQ:RIMM)(TSX:RIM) have great news for digital music fans who miss the visual experience that came with music albums. RIM today announced the U2 Mobile Album, a new mobile application for BlackBerry® smartphones that invigorates the album experience for the digital age. Developed in collaboration with the band, the exciting new U2 Mobile Album brings a rich visual experience with evolving content and an interactive dimension for the band's current Number 1 album No Line On The Horizon. The application is now available for free on BlackBerry App WorldTM and from www.blackberry.com/u2.
Reinventing the Album Experience for the Digital Age
The U2 Mobile Album reintroduces a wealth of material that was the norm for CD or vinyl releases, which included photos and other information that brought the listener closer, and gave a fuller picture of the artist's world. In the digital age, these elements have eroded to a pick list selection and a keyhole snapshot of visual content. The BlackBerry platform, supporting advanced multimedia features, push-based wireless connectivity and social interactivity, offers a very powerful platform to support a new type of album experience for mobile users.
The new U2 Mobile Album is a free, downloadable application for BlackBerry smartphones that brings a rich, visual and interactive dimension to the music. It brings together a range of content for fans with photos, videos, interviews, news, lyrics and samples of the music, plus individual tracks or the complete album can be purchased online from a BlackBerry smartphone. A second phase of the application is also already in the works, which will add social networking elements that engage fans around the world.
Quick Links
FAQ
KB18760 - Provides information on the U2 Mobile Album application
KB18762 - Provides information on the red and white News icon
KB18763 - Provides information on uninstalling the U2 Mobile Album application
KB18764 - Provides information on downloading music to a computer after purchasing the “No Line on the Horizon...
KB18765 -Provides information on the different Settings options within the U2 Mobile Album application
KB18766 - Provides information on purchasing the “No Line on the Horizon” album from within the U2 Mobile Albu...
KB18789 – Provides information on linking "No Line On The Horizon" MP3 files to the U2 Mobile Album applicatio...
KB19067 – Provides information on some common error messages that a BlackBerry smartphone user may encounter w...
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