BlackBerry Advertising Service

[willrobertson]

On BBAS we are generating a lot of clicks on the InMobi ad network, but getting back trivial amounts of revenue. 

Example: 10,307 clicks = $1.60.

We are thinking there must be a problem either on BBAS or InMobi's tracking system. Is anyone else experiencing this problem with InMobi?

[QuiteSimple]

My data seems OK with inMobi

November
424 clicks
$5.59

December
332 clicks
$2.89

January
311 clicks
$1.91

On the side note - I noticed that "Sympatico" (ad network) has insane high eCPM (between $5 and $6), could we get more Sympatico ads please?

[AppVendors_org]

What is the eCPM on BBAS? You guys still work for this kind of income?

[QuiteSimple]

The average eCPM was about $0.15, but the last month it dropped to $0.05

You can check this topic for details

http://supportforums.blackberry.com/t5/BlackBerry-Advertising-Service/Unusually-low-revenue/td-p/124...

Given the income using ads it is more a hobby than a real work

[smiley]

wow! $5 a month? is that enough for a latte?

[willrobertson]

InMobi is only 1 of a number of different ad networks (Millennial, Mojiva, etc) that serve ads through BBAS. It is by far the least profitable network (at least for me), so unprofitable I think there must be something wrong with it.

[smiley]

that is the reason why i'm staying away from ads.  I did one app in the early beta sdk and gave up.  I would have wasted too much time with ads

[QuiteSimple]

It wasn't that bad before. January - May 2011 I was making $400-$500 per month with so-so apps. The revenue this January is ...  $60, lol. Definitely not worth investing time now.

[damacon]

you can use MillenialMedia, Jumptap and inner-active directly. Cost Per Million (CPM) fluctuates very much, but you can make at least $100-$300 per day on app which is in Top Free 100

[QuiteSimple]

@damacon, sorry for bothering you with questions, I'm just trying to find a way to optimize the ads.

MillenialMedia is about 90% of the BBAS inventory, but they have low fill rate lately (about 20%). If I use MM directly will I get better fillrate?

Btw how do the pay, I mean the payment method - bank transfer, PayPal, checks?